‘WordPress’ posts

Marketing to Women? Don't Ignore the Blogosphere

Posted by John Eckman on 18 Apr 2008

Brands who hope to market to women should no longer consider the blogosphere as an emerging or fringe channel, but should recognize the pervasive presence and increasing influence of women as authors, readers, and commentors on blogs. That’s the message of the BlogHer | Compass Partners 2008 Social Media Benchmark Study, based on a presentation | View post »

Open Source CMS – does the world need yet another one of these??

Posted by Optaros on 07 Apr 2008

Content Management is a very poplular category in the open source ecosystem. There are more than 2’000 open source technologies out there to handle, manage and distribute content. So why would we need any of the 200 new ones published over the last six months? Some of the existing 2’000+ solutions are very well known. | View post »

Social Networking Inside Out

Posted by John Eckman on 01 Jan 2008

One of the major challenges in the world of Social Networking is social network fatigue: the idea that there is a relatively tight limit to the number of social networking applications in which any user can participate, because it quickly gets rather exhausting to keep track of multiple logins, post news to multiple streams, reply | View post »

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