‘Personas’ posts
Website Application Design – Milkshake Usability Part 1
Posted by Optaros on 08 Jul 2008
Usability and milkshakes: Need to sell more widgets? To answer this question the first challenge is to know why your customers want to buy them. Don’t assume you already know. In the book, The Innovator’s Solution, the brilliant team of Clayton Christensen and Michael Raynor recount the illuminating story of a | View post »
Time to update your Online Banking site?
Posted by Optaros on 10 Jan 2008
Overview: The exciting news is that the world of banking and investing has made some lots of exciting developments over the past few years. Competition is hot in gaining market share in the retail banking space but even more so in long-term investments space. Whether your customers are active traders, long-term investors or even just | View post »


