Posted
by Marc Osofsky
on 17 Jun 2008
Ecommerce success requires innovation and solid execution. The top question we get today regarding innovation is as follows: “We’ve done product ratings and reviews, what social shopping features should we implement in 2009?” To help our clients answer this question we developed the 2009 Social Ecommerce Guide The top question regarding execution is as follows: | View post »
Posted
by Marc Osofsky
on 22 Mar 2008
Most ecommerce retailers continue to rely on email spam and online pay per click advertising as the primary mechanisms to generate site traffic even though the cost continues to rise and the effectiveness is declining. A recent Forrester survey shows that in 2003, 31% of consumers deleted email advertising without reading it. In 2006 that | View post »
