OCentric
Simplicity of SaaS with the flexibility of open source.
3 in 1 – Content, Commerce and Community
New ecommerce concepts require the fusing of functionality traditionally found in ecommerce platforms, web content management systems and community platforms. Only OCentric provides the functionality of these 3 traditionally siloed systems in an open and configurable manner for each client.
Open SaaS
Closed SaaS creates efficiencies by forcing all customers on the exact same software code; this frustrates companies when they can’t do what they want. Open SaaS leverages open source software and cloud computing to create efficiencies equal to Closed SaaS, but with the huge benefit that each company can do what they want on their unique OCentric instance.
Benefits
- Massive Modules Library — Ever increasing list of over 12,000 open source modules such as events, forums, competitions, product wizards and user generated video.
- Live Shopping Techniques — Retail concepts such as Private Sales, Deal-a-Day, Local-Social and Mobile Shopping experiences.
- Social Integration — Open APIs enable Facebook and iPhone apps that reflect latest inventory, pricing, product and customer information.
- Roaming Shopping Cart — Cart stays with consumer wherever they are across community and content sites – not just in the online store.
- Unified Search — Shows single view of search results across the store, community and content sites.
- Digital Channel Analytics — Integrated analytics that tracks activity across web, social and mobile for continuous improvement through testing and targeting.
- Search Engine Optimization — All blogs, photos, Twitter feeds and other content auto-optimize product detail pages for search traffic.
- Social Personalization — Segment and target both content and products based on a customer’s combined shopping and social behavior.
- User-Driven Merchandising — Dynamically show products that are most searched, viewed, shared or purchased to create vibrancy and increase conversion rates.
- Tiered Membership — Personalize content and product offerings based on customer tier and segment.
- Expanded Customer Profile — Merge customers’ transaction history and loyalty points with their social activity such as reviews, comments, forums, public profile and badges.
- Social Loyalty — Extends the traditional loyalty program with ‘badging’ status for social activity. This encourages positive word-of-mouth for increased customer growth.
- Multichannel and Internationalization — OCentric is inherently multi-channel and internationalized for locale and currency.
