Consumer products & services companies are looking to the Next Generation Internet to:
“Optaros gave us the ability to post a beta product and have hundreds of power users respond with feedback in the next 72 hours is a huge advantage. It means we can bring better products to market faster—with a fresh perspective, and ideas we never would have come up with on our own.”
The internet is now the #1 media channel at work and the #2 channel at home. Brands...
It appears that we humans are quite adaptable. In a relatively short time, nearly all of us...
In Forrester Research's recently published Market Research Predictions for 2008, Brad...
Engage Customers Across the Product Lifecycle Customers will participate in meaningful ways if...
Companies are beginning to survey the landscape for Direct Consumer Engagement themes. -...
NGI marketers must understand demographic preferences.Consumer Media Adoption is Moving Online...