Rue La La has made a splash since it launched in 2008.
“ Rue La La has made a splash since it launched in 2008. Its membership has grown to more than 1.2 million, as shoppers bargain hunt among more than 300 luxury brands offered online. ”
The company estimates Rue La La will have $28 million in revenue in the third quarter of 2009.
The Boston-based company that runs Rue La La, a popular but exclusive online discount boutique that shoppers must be invited to peruse, was acquired by GSI Commerce, Inc., a Pennsylvania e-commerce and interactive marketing services firm. The $350 million deal for Retail Convergence Inc. also included SmartBargains.com, an off-price e-commerce marketplace.
Results
Capabilities Used
- User Experience
- Application Support
- Integration
- Custom Web Application Development





