The American Penny Auction Boom has been bearing increasingly exciting and original fruit – for example a Penny Purses for Handbags:
There its interesting to note that they have recognized the innovative prowess of Rabattschlacht / SevenSnap which they publicly commend:
The price of the item starts falling as soon as someone enters the room (starting at retail) and the speed of decline depends on the number of people in the room – as fast as $100 a minute if the room has many users. The first person to buy gets the item at that price and then the price resets for everyone else in the room.”
In Germany there is also some development on the next generation of the dynamic price model. And the most exciting advancements will hopefully be introduced at the Exciting Commerce hosted Live Shopping Days conference.
Update: For the US Market, check out Penny Auction traffic (via).
Originally posted in German by Jochen Krisch, adapted for excitingcommerce.com by Jason Soo.


