Zoll: Very good. From one daily deal we have transitioned to two, and will soon present four daily deals.

The sellers have given very positive feedback, because they can now sell large volumes on eBay within a short time, which many merchants have wanted for a long time.

On the buyer side, the Wow! offers have been in demand from both the classic eBay buyers as well new customers. Since the launch of the sales format, products from completely different areas have been offered, whereby 30-40% had a focus on electronic goods.

Interestingly, consumer questionnaires have shown that even more electronic items would be welcomed.

CRN: The second big innovation was the launch of branded shops on the eBay platform this summer. Can you already draw conclusions here?

Zoll: After eBay was already strong with C2C and B2C sales, we wanted to offer goods for sale with branded shops which would otherwise primarily be sold from outlet shops.

We launched the format at the end of May and now have 19 branded shops on the platform. By the end of the year it should be already 30 – 40 shops, which shows that the resonance is very positive with the manufacturers.

The spectrum of the offered products is very broad and extends from fashion articles to electronic goods.