Subscribe via RSS
Open Source blog Bookmark
Tags
Related posts
Posted 21 Apr 2008 by Marc Osofsky
Josh Bernoff, Forrester Analyst and author of The Groundswell recently completed a webinar with CNET showing real world examples of open innovation. Open innovation is the concept of engaging customers directly in the product development process.
One example he discussed was a finalist for the Groundswell Award - Swisscom Mobile Labs. See the vodcast below:
More information about the Swisscom Mobile Labs project
Submit a comment