Are you feeling the buzz building as we get closer to September? I do and I am reading all sorts of good commentary on Twitter and in the ecommerce blogs. For this week’s ecommerce blogroll, I have picked the top ecommerce blogs for the past week. These articles offer guidance to the brand or retailer around the future of ecommerce, offers some considerations around the positive impact by offering free shipping this holiday season, and hopefully gives you a chance to increase your SEO IQ. Happy reading and I hope to hear what you are reading on ecommerce.

Not Your Father’s Ecommerce [RSR Blog]
Nikki Baird, managing director at Retail Systems Research (RSR) offers insightful commentary on the future of ecommerce. Specifically, her article looks at the importance on the convergence of the 3 C’s (Commerce, Content, and Community) and how each participant of the retail ecosystem (brands and retailers) must consider the application of all three C’s as they look to support their goals online.

Yes Virginia There is a Santa Claus and He Searches for Free Shipping [Get Elastic Blog]
Are you offering free shipping this holiday season? Have you considered how you can boost your search ranking using the keywords “free shipping”? Though this is actually a rerun of a blog post from last year, I think it is both timely and relevant. With some useful stats on search trends, this article offers perspective on how to leverage this search term to be found by customers this holiday season.

Searching for SEO at the Annual Summit [Shop.Org Blog]
Shop.Org is planning to offer numerous opportunities for attendees at the upcoming Annual Summit to learn about SEO. Retailers who implement a smart SEO strategy can achieve strong results. Are you going to the conference? Take a look at the blog to see what sessions you can attend to learn more about this valuable topic.

Thanks for reading! Please follow me on Twitter at @vnoreen and share with me the blogs you are reading on ecommerce.