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SugarCRM consultant Optaros is practicing what we preach
Posted 14 Nov 2008 by Optaros Tags: CRM, crm2.0, Customer Relationship Management, Marketing, sales force automation, Sugar CRM, SugarCRM

Download a case study of our SugarCRM deployment at the State of Vaud. + Read more

What's wrong with CRM as we know it?
Posted 02 Jun 2008 by Optaros Tags: CRM, crm2.0, customer care, Customer Relationship Management, Marketing, Next Generation CRM, Open Source, sales force automation

For anyone familiar with the Web2.0 paradigm and its impact on user behavior, it should come as no surprise that CRM is also going through a major change. This change is primarily driven by two factors. + Read more

Optaros at SugarCON 2008
Posted 12 Feb 2008 by Optaros Tags: Assembly Methodology, CRM, customer care, Customer Relationship Management, Ecommerce, Europe, Mule ESB, multi-channel, Open Source, osCommerce, partner relationship management, sales force automation, SOA, SugarCRM, Web 2.0

I spent the Wednesday - Friday last week at the SugarCON conference in San Jose. Overall, I found it a good event with relevant and entertaining speakers, topics, and lots of opportunities to hook up both with the SugarCRM team and other players in that eco-system: - SugarCRM CEO John Roberts illustrated the SugarCRM success story; among a bunch of other things, SugarCRM has closed another round of funding for additional 20 MIO USD. + Read more

Open Source CRM - How it fits into the overall CRM solution market
Posted 29 Jan 2008 by Optaros Tags: Assembly Methodology, CentricCRM, CRM, Customer Relationship Management, destinationcrm, Open Source, SaaS, sales force automation, SugarCRM

Many people are still unclear on the role of open source business applications in relation to the proprietary offerings available. In a recent article in destinationCRM.com, I’ve provided Optaros’ point of view of open source CRM in an overall CRM solution context. + Read more

SugarCRM and Optaros Expand Strategic Partnership
Posted 10 Jan 2008 by Optaros Tags: CRM, PHP, sales force automation, Sugar CRM, support

Optaros and SugarCRM extended the strategic partnership in December 2007. Optaros and SugarCRM have had a partnership in place since late 2005, and with the new Gold status partnership in place, we strengthen our ability to jointly deliver solutions based on SugarCRM for our clients. The expanded partnership will also offer SugarCRM and Optaros customers a single line of support through Optaros. + Read more