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Designing for the Social Web
Posted 10 Nov 2008 by John EckmanTags: Community, Design, Digg, Direct Consumer Engagement, Facebook, Information Architecture, interface, Recommendations, Social Networking, User Experience, User-Centered Design, Web 2.0

When the World Wide Web first hit popular consciousness, the major challenge for designers was to understand that the web wasn't print. The conventions, patterns, and approaches that traditional design had prepared them to rely on were no longer valid, and they needed to develop new conventions for the new medium. + Read more

Social Shopping and The Game of Life
Posted 23 May 2008 by Adam MichelsonTags: Community, Design, Ecommerce, ecommerce Strategy, Information Architecture, Product Management, Retail, Shopping, Social Networking, Visualization, Web 2.0

  The top question we get today regarding social shopping is as follows: "We've done product ratings and reviews; what social shopping features should we implement in 2009 that actually will lead to increased traffic, basket size or conversion rates?" To help our clients answer this question we developed the 2009 Social Ecommerce Guide + Read more