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Sociable Ads: The Future or Advertising, or Just Another Banner?
Posted 14 Apr 2009 by John Eckman | Tags: Advertising, Advertising Landscape, Assembled Web, Business Model, Community, Marketing, media, Media Advertising, Metrics, Online Advertising, oview, Performance, Platform, Social Networking, Twitter, Web 2.0, Widget

Given the number of users who deploy ad-blocking software in their browsers, and the complete blindness to banner ads exhibited by most website users who haven't bothered to deploy ad blockers, it isn't surprising that the industry continues to seek a replacement (or at least a supplement) for the standard banner ad. Read more ...

Leveraging APIs to Grow Your Digital Footprint
Posted 13 Apr 2009 by John Eckman | Tags: Advertising, API, application syndication, Assembled Web, Business Model, Community, Content Management, content syndication, Crowdsource, Digital Media, Distributed Development, long-tail, media, Media Advertising, Media and Publishing, Online Advertising, Open Innovation, Open Source, publishing, Social Networking, syndicate, User Experience, Web 2.0

While non-profit, community-oriented public radio stations aren't usually seen as being at the forefront of Internet technology, National Public Radio has been quietly making very impressive moves in adjusting to a new set of user expectations and technologies we've termed the Assembled Web. Read more ...

Evaluating Social Software? Don't Underestimate Open Source
Posted 31 Mar 2009 by John Eckman | Tags: Acquia, Acquisition, Alfresco, Analysis, Application Stategy, Business Model, Collaboration, Community, Content Management, Django, Drupal, Enterprise 2.0, Enterprise applications, Groundswell, IT Strategy, Knowledge Management, Open Source, Platform, Portal, Social Networking, Solutions, Strategy, Twitter, Vendor Evaluation, WordPress

It's quite difficult, as many of you probably know first hand, to keep track of all the various platforms, vendors, and open source projects in the social computing and enterprise collaboration space. Like content management systems, social software platforms seem to just keep multiplying rather than consolidating. Read more ...

Next Generation Mobile Applications
Posted 10 Feb 2009 by Sebastian Wohlrapp | Tags: Accessibility, Assembled Web, Assembly Methodology, Business Model, Europe, Mobile, multi-channel, Open Source, telco, telecom, User Experience, User-Centered Design, Web 2.0

Mobile Applications are no longer stand alone experiments. As part of our Assembled Web Vision, we help our clients leverage the mobile channel as an integral part of the customer experience that spans web, mobile and offline. Read more ...

Drupal, Acquia, and 2009
Posted 01 Jan 2009 by John Eckman | Tags: Acquia, Blogs, Business Model, Community, Content Management, Drupal, Enterprise applications, Open Source, Platform, Social Networking

Looks like 2009 will be yet another exciting year of growth for the Drupal community. Dries Buytaert (Drupal project founder and lead, Acquia co-founder) announced two significant news items for the Drupal world in his recent "Predictions for 2009" blog post: a predicted release date for Drupal 7, and a major change in Acquia's support offering. Read more ...

Reviewing the Groundswell
Posted 22 Jul 2008 by John Eckman | Tags: Blogs, Business Model, Collaboration, Collective Intelligence, Community, Crowdsource, Direct Consumer Engagement, Drupal, Enterprise 2.0, Groundswell, Marketing, media, Online Advertising, Open Source, Social Networking, User Experience, Web 2.0

One danger of reviewing a book is the reality that the reviews ultimately say more about the reviewer, and the book he or she wishes had been written, than they do about the book which actually was written. It's in that context that I offer this review of Groundswell: Winning in a World Transformed by Social Technology, by Forrester Research analysts Charlene Li and Josh Bernoff, published by Harvard Business Press (note: disclaimers at the end of the post). Read more ...

Why Communities Fail
Posted 17 Jul 2008 by John Eckman | Tags: Business Model, Community, Corporate Websites, Social Networking, Strategy, support, User Experience, User-Centered Design, Web 2.0

Ben Worthen had an article the other day in the Wall Street Journal about the kinds of online communities companies are starting to build - "Why Most Online Communities Fail." He provided some potentially disturbing statistics from a recent study: Read more ...

Open Source Social Applications: Bob Bickel of Ringside Networks
Posted 02 Jul 2008 by John Eckman | Tags: Business Model, Collaboration, Community, Conference, Culture, Enterprise 2.0, Enterprise applications, Enterprise solutions, JBoss, Open Innovation, Open Source, PHP, Platform, Ringside Networks, Social Networking, Video, Web 2.0

During the Enterprise 2.0 conference in Boston, I sat down for a quick chat with Bob Bickel, the co-founder and CEO of Ringside Networks. Read more ...

Organic Open Source: Jeff Whatcott of Acquia
Posted 02 Jul 2008 by John Eckman | Tags: Acquia, Architecture, Blogs, Business Model, Collaboration, Collective Intelligence, Community, Conference, Content Management, Drupal, ECM, Enterprise 2.0, Flex, Open Innovation, Open Source, PHP, Platform, User Generated Content, Web 2.0

During the Enterprise 2.0 conference in Boston, Jeff Whatcott and I sat down for a quick interview to discuss Acquia, where he is Chief Communicator, and their plans with respect to the Drupal project and Enterprise 2.0. Read more ...

Open Source and Innovation: John Newton of Alfresco
Posted 02 Jul 2008 by John Eckman | Tags: Alfresco, Business Model, Collaboration, Community, Conference, Content Management, ECM, Enterprise 2.0, Knowledge Management, Open Innovation, Open Source, Platform, Video, Web 2.0

During the Enterprise 2.0 conference this June in Boston, I sat down with John Newton, the CTO and Chairman of Alfresco, for a brief (7:11) discussion about the intersections between ECM and Enterprise 2.0 and the value of community-driven innovation in open source. Newton lays out a very clear picture of how Alfresco has a role to play in the overall shift in the direction of Enterprise 2.0 knowledge worker applications through the notion of content services and social services: Read more ...

Mobile Web 2.0 - Open Marketplaces are the foundation for the future of Telecom Operators
Posted 16 Apr 2008 by Sebastian Wohlrapp | Tags: Business Model, customer care, iPhone, long-tail, Mobile, Open, Open Source, telco, telecom, Web 2.0

A next step in opening the telecom operator’s world is to allow partners to leverage the existing telecoms infrastructure. Enabling third parties to leverage native telco assets and resources for new services or for pure reselling will help drastically increasing volume (long tail) and thus impact profitability. Read more ...

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