About Us
Optaros is a global eCommerce systems integration and solutions provider that develops, builds and offers hosted front- and back-end solutions designed to accelerate growth for leading corporations and online retailers. Our clients want to provide a unique and branded experience to their customers, they want to ensure that their custom business requirements are met, and they typically need to integrate into a variety of legacy systems. More and more, businesses are requesting that this be accomplished through a hosted, fully-managed and supported solution so they can remain focused on their core operations.
Optaros provides clients with a range of custom systems integration services combined with the ability to leverage proprietary solutions—delivered with a balance of speed, efficiency and flexibility.
With our deep systems integration heritage, award-winning design practice, and advanced technical and industry expertise, our teams work in collaboration with our clients to help them bring inspired, cross-channel commerce initiatives to market quickly.
Client success stories include:
- Rue La La – “$0 to $140 million in revenue in 2 years”
- 36 Boutiques – “OCentric got us to market quickly”
- InfoWorld – “Highest level of traffic in the last 2 years”
- Hearst – “94% increase in traffic”
- Washington Times – “400% increase in traffic”
What is OCentric?
OCentric is an accelerated eCommerce platform that leverages best of-breed technologies to support core commerce, content and community features. It relies on cloud computing to create efficiencies and scale that are otherwise difficult to achieve. This delivery model provides our clients with an offering that is capable of rapid feature, regional and multi-site expansion, as well as a tailored user experience that addresses the changes and challenges facing our clients’ business. In short, OCentric allows our clients to focus on what they do best: merchandising and marketing their products and services and assisting their consumers.
Why do business leaders choose us?
We provide all the elements to succeed in a reliable manner.
All the elements to succeed. Success requires the fusion of a compelling concept, engaging customer experiences and a stable and scalable platform. Failure often results from the fragmentation of these three core elements across different vendors and internal groups. We provide a unifying approach that prevents these common issues and maintains a focus throughout the project on creating a compelling customer experience that enables the attainment of the business objectives.
Reliability. We contractually commit to deliver on time and on budget. Clients such as Hearst, Experian, McKesson and others rely on Optaros to fully manage and host their customer-facing web applications.
Why do IT decision makers choose us?
Too many initiatives fail due to cracks between multiple vendors, ideal design and system constraints or business and IT. We fill these cracks by working jointly with the business and IT and focusing on the whole solution from design to support. Based on the success rate of our approach across hundreds of client projects, we are comfortable contractually committing to deliver a complete solution on-time and on-budget. We are unique in our ability to deliver solutions differentiated by their user experience and functionality on a fixed date and cost.
In what industries do we do business?
We focus on online businesses that need to respond to the convergence of Content, Commerce and Community and the growing control of consumers to assemble their own experience on the web. This includes significant work in industries at the forefront of these changes including: retail, media, gaming, healthcare, financial services and consumer brands.
Who are our clients?
We work with over 100 companies such as Rue La La, Macy’s, PUMA, McKesson, InfoWorld, Neiman Marcus and Activision.
How big are our operations?
We are over 150 people across the United States and Europe.
What is our culture?
We are a dynamic, entrepreneurial organization that is dedicated to working hand-in-hand with our clients to solve problems creatively. Our team-based approach thrives on agility and transparency to encourage hands-on innovation and personal initiative. We believe that our success is inextricably linked with the business goals of our clients, and therefore we are committed to building long-lasting, trusted relationships. At Optaros, our enthusiasm for our work is at the core of everything we do.
Who is backing us?
Our investors include leading venture capitalists from Charles River Ventures, General Catalyst, Globespan Capital Partners and 406 Ventures.
