Digital Commerce.
Accelerated.

It's no secret that online commerce is at a crossroads and is being redefined. New platforms, new technologies, new devices, new channels and new customer expectations are changing the marketplace. Optaros partners with clients to meet these challenges and help them succeed in the digital commerce environment.

Who we are

We deliver digital commerce services that embrace emerging technologies to create exceptional branded experiences. Our expertise spans the full commerce ecosystem, from customer-facing experiences to integrations with enterprise back-office applications.

We're a tightly integrated team of thought leaders, technologists, user-experience professionals and digital designers. We create experiences that meet business objectives and directly impact the bottom line. All with an abiding respect for the creative, technological, financial and time constraints that confront businesses today.

  • We tell it like it is

    Our proactive and practical advice targets the unique challenges created by the integration of customer-centric solutions into the technology landscape.

  • We see both sides of the coin

    Our sights are laser-focused on improving customer revenue and reducing your ongoing technology and operational costs.

  • We're more than team players

    We respect all the points of view and work collaboratively with your marketing and IT teams, agencies and other partners to ensure the success of your project.

  • We build bridges

    We engage with businesspeople, strategists, creatives and technologists to work together toward a common objective.

  • We challenge the status quo

    Our custom consulting approach includes assembled solutions, outsourced options, as well as complete hosting, support and maintenance.

What we do

We build engaging customer experiences across multiple touchpoints that use the breadth and depth of technologies available in the commerce ecosystem.

We create immersive, loyalty-inspiring, consistent and persistent branded experiences that bridge platforms, devices, location and spontaneity. And we do it while remaining true to project parameters including budgets, resources, timeframes and revenue projections.

  • User Experience

    User Experience
    • User Experience Ideation
    • User Experience Research, Evaluations and Analysis
    • Audience Profiles and Experience Models
    • Content Strategy
    • Information Architecture
    • Wireframe and Interaction Design
    • Usability Testing
  • Visual Design

    Visual Design
    • Branding and Identity Translation
    • Visual Design and Art Direction
    • Interface Design
    • Smart Phone and Tablet Design
    • Information Design
  • Technology

    Technology
    • Custom and Assembled Technology Solutions
    • Commerce Platforms (Magento)
    • OCentric Framework
    • Content Management Solutions (Drupal)
    • Front-end Development
    • Merchandising and Back-office Integrations
    • Product Catalog Solutions
    • Private Event & Flash Sales Module
    • Mobile & Emerging Platforms
    • Quality Assurance & Deployment
  • Hosting & Support

    Hosting-support
    • Application Hosting
    • 24/7/365 Operations Service Center Support
    • Applications and Systems Monitoring
    • Private Event Coordination and Support
    • Help Desk Support Services
    • Ongoing Systems Enhancements
    • Site Migrations

Why we're different

We thrive at the intersection of technological disruption, commerce opportunities and new consumer expectations.

We provide the technical capabilities of a systems integrations company, the UX and creative design of an interactive agency, and the insights of an expert commerce consultancy. We help our clients fully embrace the potential of digital commerce, anticipate customer desires, be technologically nimble, gain efficiencies across processes and be prepared to evolve their strategies as quickly as they're defined.

Six traits that make us stand out :

  • 1Understanding Disruptive Technologies and Customer Expectations

    We're fully versed in the disruptive technologies and customer expectations that define digital commerce.So you'll be able to develop a comprehensive roadmap for future success.

  • 2Assembling project-appropriate technologies

    We focus on project-appropriate technologies that integrate with your existing ecosystem.So you get the components that enable the delivery of an experience tailored to your business.

  • 3Designing Long-term, Phased Solutions

    We know how to develop long-term phased approaches with a clear beginning and strategic endpoint.So your thinking can evolve along with the marketplace and its supporting technologies.

  • 4Fine-tuning Our Teams

    We're experts in the art of fine-tuning our teams in Austin, Boston, Bucharest and Manila based on aligning the right talent, team size, cost structure and timeframe with your project.So you get exactly what you need and expected.

  • 5Working in Accelerated Timeframes

    We're skilled at working in accelerated timeframes.So you can keep moving, iterating and identifying efficiencies.

  • 6Maintaining Crucial Balance

    We're intimately aware of the precarious balance between speed and quality.So you'll always know the up-to-the-minute status of your project and your options.

How we do it

We have a proven methodology that is flexible and adaptable, and can be tailored to our customer's unique situation and needs.

Discover: plan, design, launch, grow

Are you already through the planning stage? We'll take your work and run with it. Already implemented a design solution? We'll team up with your internal resources or external vendors to take it to the next level. So, you can be assured that we won't turn out a project plan that is anything but a true reflection of what you need.

Where we've done it

Our client roster includes deep experience in retail, consumer goods, media, gaming, healthcare and financial services brands.

Our clients don't wait for customers to come to them. They reach out and engage with them at every conceivable touch-point. They're embracing the digital commerce revolution that empowers consumers to create and control their own experience whether it be offline, or from their desktop, tablet or phone.

Featured clients

  • 1 & 1
  • 20th Century FOX Home Entertainment
  • 36Boutiques
  • 38 Studios
  • ABB
  • ABO Network
  • Ackerman McQueen
  • Activision Blizzard
  • Alere
  • American Booksellers Association
  • AQA
  • Bloomingdales.com
  • Boomerang Pharmaceutical Communications
  • CTI Centre des technologies de l'information
  • CSSA
  • Cycling Sports Group
  • Deutsche Telekom
  • DILAX Intelcom
  • Dufry
  • EA/Bioware
  • EKS
  • Finsoft
  • Fox Broadcasting Company
  • Hanley Wood
  • Harbor Freight Tools
  • Harte–Hanks
  • Imprima
  • Joss & Main
  • LifeWay
  • LMG
  • Lockerz
  • Lulu
  • Macy's
  • Mass Mutual Financial Group
  • Massachusetts Convention Center Authority
  • McKesson Corporation
  • me2me
  • Neiman Marcus
  • Nespresso
  • PUMA
  • QCNS
  • Rodale
  • Rovagro
  • Rue La La
  • San Francisco International Airport
  • Shop My Label
  • SmartPak
  • Splunk
  • Swisscom
  • The Foundation Center
  • The New York Times
  • The Washington Times
  • Troga Trading Company
  • Turner
  • Unity Media Group
  • US Oncology
  • Ville de Lausanne
  • Voila IP Communication
  • Walmart.com
  • WheelsTV
  • Wonderbox
  • World Avenue
  • Wyona Research & Development

Contact us

Working...

Locations

© 2012 Optaros, Inc. All Right Reserved | Terms of Use | Privacy Policy